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What more can I do on page2, page3 ... to improve the ranking of page1 on kw1?
There are two ways to do this -
Get a deep link to page 2 from *outside* your site....
Get more links to page 1 from *outside* your site - these will increase the PR of page 1, and some of this will filter into page 2 where you have (correctly) fed some of it back out.
In simple terms, the total page rank of the World Wide Web is equal to the number of pages. To raise your page 1, you need to be given PR from other pages. You are already doing the right thing to try to flow PR round your site and divert it where you want it.
But it's easier if you have a lot more PR - get links into your site!
DerekH
Page 2 will carry more PR to page 1 if it has more PR to carry.
Sure Derek, I understand that PR is important on all pages. But unfortunately, PR is hard to get.
I was wondering about "on page" factors on my own page2,page3,... that I can optimize to improve the ranking of page1 on a particular keyword.
Would the guidelines for kw1 on page2,page3 be the same as kw1 on page1? E.g. use it once in the <title>, once in <h1>, as anchor text in the link to page1 and so on? Or are there any other known optimizations?
Or am I on the wrong track, and is it not effective to optimize page2,page3 for the ranking of page1 on a particular kw?
But unfortunately, PR is hard to get.
Not that tough either, just spend some more time, how others get PR, getting PR4 is not that tough.
If you are wanting to rank page1 high on Google the sure way is to get incoming external links to it, it's that simple.
Why get a link going to page2 from outside your website when instead it could be pointing directly to page1.
Basically, it's the scenario of a straight line being the quickest route between 2 points.
Steve
Why get a link going to page2 from outside your website
For some reason, my question keeps getting misunderstood. I'm aware of pr and external links, thank you.
But my question was about _on the page_ factors on page2 and page3 to optimize internal links to page1, for the purpose of ranking page1.
Besides the anchor text, of course.
The first link is a technical paper, but it includes useful examples. A second link includes a program tu run some PR calculations. Sent me your email by Sticky Mail and I will send you it (why you don't have the sticky mail option?)
[iprcom.com...]
The point being, you can help the page you are targeting, page1, by increasing the relevance and related topicality of the pages that link to it.
Think of something like the Yahoo Directory. One of its pages about Peoria gas stations will benefit from being linked to from the Directory's Peoria page, and its gas stations page. That Peoria gas stations page is not linked from the Denver funeral homes page. Links from any of your pages would be fine, but more links from similar pages will help, just like having links from similar websites to you helps.
