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A few months back, I found my main page on the very
first page of Google results for my particular
one-word keyword. Usually (like now) I'm in the
middle of page 3, generally around #25.
For two days, hits went thru the roof. It had to be
some kind of temporary algorithm tweek or similar
fluke. You didn't mention your placement in the
serps, that's the first place I'd check.
Don't be surprised if all this evaporates! - Larry
I keep hearing about the SERPS alot on these forums. Where can you check these? Or does it refer to your general Google position?
Initially some pages were within the top 5 results, then dropped completely, some came back, now a lot of pages are mostly top 5 for targeted keywords.
SERPS simply refers to the search engine rank position for your term.