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Thanks for any info.
I'm still not sure about asking the court to take it down - it just doesn't sit right with me.
With respect, it's not your call. It's your job to advise the client (and his lawyer) how this could be achieved technically (by asking the court to add the meta tag). Whether to proceed with the action is a decision for the client.
Without knowing the details of the case, I cannot say whether I could support it on moral grounds, I suggested simply as an option to be put to your client. You don't have to support it and it may be a bad idea, but all such options should be put to the client so that they may choose which to take (none/some/all).
So if this is a middle sized business, I'd just imagine that this problem can easily be solved with simple SEO on the target sites, organic link exchange and a little bit of patience. There's absolutely no need to ask the court to mangle their record presentation.
Sounds like the client site is in need of some elementary SEO. At the very least, the case should be #2... :)
I agree. Also the reason I asked my question earlier (as yet unanswered) - I don't think it would be very hard at all to get the top ten listings and shove this off the page if the search phrase is the company name (I'm guessing it is).
We won a trademark appeal in Federal Court years ago, and I have watched the decision come and go on page one for the keywords that I track.
We are not happy that it is there, but it is a fact of life.
Pixel-Juice is right, "I would definitely make it clear that there are no guaranteed results for this kind of issue (as is generally the case with Google ;)). " - I've said this over and over to him - but I've already worked a little bit of magic (not on this - on another issue) and he may have his hopes up.
And in terms of the whole discussion on the "justice" system - if anyone can find some justice, please tell me about it.
It'll sound a bit strange but some SEO is like playing a sport, and clients are betting on your victory. Sure, backing a good team is the best way to do it, but a guaranteed victory (or a sure bet) does not exist ;)