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Even if you have a commercial site the key is quality information. I’ll admit I don’t get a new article up every day as it takes me a week to research and write one but I do think you need a good number of quality pages for this to work.
I wondered if keyword domains are back in. They seem to do well. Also is it necessary to submit to search engines anymore. Maybe there are some new factors unknown at the time of the article.
I do think the content, content, content with links to and from RELATED sites is still the best advise that can be given.
It's fun to see the homepage of my biggest site in there on a single keyword but in truth just a small fraction of visitors come in through that word. Most come to a multitude of different pages through more specific searches.
Maybe Brett would like to revise it and hopefully he will, but I'm sure with all the traffic around here from the latest google update, he's probably so busy being a janitor, he doesn't have alot of time to be a professor.
If you use it as a giude to get started and then tweek it to suit your own site you will be on the right track, You can't say by following this guide that your site has not acheved anything extra because you are talking through your backside.
You can't expect this to work first time and do all the work for you, it just wont happen that way. You do have to keep making adjustments to your site, checking your log files to see what's working etc. the normal everyday work that a webmaster does
Being a webmaster is for life not just for Christmas
What you must understand is google have made some massive changes over the last 3 months and sites will go missing while other will appear, it's all part of the game which we play.
Like Kevin said "everything is rosy from where I am sitting"