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I'd like to have my site rank up on google searches (well who wouldnt:)). I was wondering if someone could point me to some general guidelines of what can be done to get your results higher up. I've been reading WW for some time but I just havent run into anything.
What is it take? links in and out of your site? traffic numbers by Alexa? I'm just very new to SEO/SEP, so any pointers would be appreciated.