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Microsoft thinks that search engines are the key to future internet use. It's building a Google-style functionality into Longhorn, its next operating system version. And it would have been nice, really nice, to have had that technology under its roof, just as it bought Hotmail when it saw how popular free e-mail was in the mid-Nineties.
Big claims. We will have to see if they can crib together a decent engine or buy one.
What's not so well known is that many search engines (though not Google) use one of the dirtiest little secrets of the web - a method called "paid inclusion".
Is it really dirty, well that is whole new thread. This is just more mainstream Google stuff that you might be interested in. The independant is a large UK newspaper.
