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new keyword in title boost ranking

high PR site gets sudden boost for a month.

         

FillDeCube

3:48 am on Oct 10, 2003 (gmt 0)

10+ Year Member



I have added a very competitive keyword to title of my homepage (PR6) in Sept. Google later rank my site #5 in search result for a month and I get lots of clicks!. However ,after last google update, my ranking dropped to #35 for the same keyword.

I notice this happens to my competitor sites too.

Anyone have the same experience?

Marcia

6:33 am on Oct 10, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



That could have just been a temporary boost which sometimes happens, but are you seeing a consistent change in how much value is placed on the page titles compared to other factors?

Arnett

12:37 am on Oct 12, 2003 (gmt 0)

10+ Year Member



I had the same thing happen. My url was #1 for months. After changing the title it dropped out of the top 100.

Marcia

12:55 am on Oct 12, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Arnett, sometimes I wonder if sites can be over-tweaked to their detriment.

But I'm seeing something with titles and can't quite put my finger on it. Haven't looked into it too much, but it seems more sites are ranking very well *without* the main words in the title than would have ordinarily been the case before.

Just kind of a quick casual observation, but I'm wondering if others are noticing it as well.

Arnett

1:14 am on Oct 12, 2003 (gmt 0)

10+ Year Member



When I was #1 for the search term the results header read Results 1 - 100 of about (1,000,000-2,000,000) now that my listing has disappeared the number of result is over 5,000,000. This depends on which datacenter I get the results from. From the custom search at one of my websites I'm #2 but not in the top 100 anywhere else.

dazzlindonna

1:32 am on Oct 12, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



it is possible that this is related to the singular/plural combination that google is doing now. if the two are now combined, then the combined keyword now has many more competitors, so it gets harder to rank well. thats one possibility anyway.

Arnett

1:42 am on Oct 12, 2003 (gmt 0)

10+ Year Member



Arnett, sometimes I wonder if sites can be over-tweaked to their detriment.

But I'm seeing something with titles and can't quite put my finger on it. Haven't looked into it too much, but it seems more sites are ranking very well *without* the main words in the title than would have ordinarily been the case before.

"Tweaking"? Yes. Google tweaks and the whole webmasterworld starts tweaking. I remembered something that GoogleGuy said once and checked into it a little:

AllinTitle:search term
AllinText:search term
AllinAnchor:search term
AllinUrl:search term

It's anybody's guess as to how much weight these criteria carry in search results positioning but they're very important.

I'm still #1 for the AllinTitle: results and the SERPS look like they did before I disappeared.

in the results for AllinText: the site that was #4 in Allintitle is #1 and the #1 site for AllinTitle in not in the top 100.

The results for AllinAnchor: strongly resemble the results for the search term. I didn't compare each of the 100 listing but they look very close.

The AllinUrl: don't look anything like the results for the other three apis.

All of this means something. I think that Google may be giving more weight to the anchor text than it was before and that I might want to change my design considerations to:

1. AllinAnchor
2. AllinText
3. AllinTitle
4. AllinUrl

instead of

1. AllinTitle
2. AllinText
3. AllinAnchor
4. AllinUrl

Arnett

1:56 am on Oct 12, 2003 (gmt 0)

10+ Year Member



I made an interesting discovery just now. You all may already know about it but it's news to me:

InAnchor:search term
InTitle:search term
InText:search term
InUrl:search term

More results to analyze. hmmmmmmm. The site that I'm having the problem with is an old site that I deleted from the server about a year ago. I noticed around Domininc/Esmerelda that the index page was #1 for its search term so I restored the files to the server. The way I design pages now and the way that I did a year ago is very different. Now I try to target the api terms allintitle,allintext,allinanchor and allinurl and try to rank well for all of them. That seems to be the secret for getting and keeping top ranking.

Arnett

2:48 am on Oct 12, 2003 (gmt 0)

10+ Year Member



I found the documentation for the other operators that I found by accident here:

[g**gle.com...]

The difference between allintext:search term and intext:search term is that in the former google will return all files with the search term in the text. With the latter google will return all files with the first word in the search term in the text and the second word anywhere in the text area.

I imagine that the same reasoning goes for allintitle,allinurl and allinanchor.

Net_Wizard

3:51 pm on Oct 12, 2003 (gmt 0)



The IN... operators are pretty powerful and you can do interesting combination with it with other operators such as SITE:yourdomain.com

The only catch is you can only use one word with the IN... operator as opposed to ALLIN... operator

Arnett

5:27 pm on Oct 12, 2003 (gmt 0)

10+ Year Member



The IN... operators are pretty powerful and you can do interesting combination with it with other operators such as SITE:yourdomain.com

The only catch is you can only use one word with the IN... operator as opposed to ALLIN... operator

I only found documentation on two of the IN operators (intitle and inurl). They are both powerful and flexible. The IN operator does only apply to one word but you can use more than one word with it. intitle:blue widgets returns files with "blue" in the title and "widgets" anywhere in the document. Inurl works the same way. You could conceivably also use an IN operator with more than one word in the argument like intitle:blue plastic intitle:widgets. Using an IN operator with every word in the argument would be the same as using ALLIN.

This makes things more complicated from a SEO standpoint. Not know what weight Google attaches to the ALLIN operators in ranking makes them difficult to second guess. Throw in the two documented IN operators and two undocumented operators and it makes SEO strategy even thornier.

Arnett

7:02 pm on Oct 25, 2003 (gmt 0)

10+ Year Member



When I was #1 for the search term the results header read Results 1 - 100 of about (1,000,000-2,000,000) now that my listing has disappeared the number of result is over 5,000,000. This depends on which datacenter I get the results from. From the custom search at one of my websites I'm #2 but not in the top 100 anywhere else.

Just an update to those who were in this thread a couple of weeks ago. The listing that disappeared from the SERPs is now back. It is at #2 now. The number of results returned for the search has dropped from over 5 million to just over 1 million. This is funny (not haha but strange) because the site ranks #1 for allintitle and #2 for allintext. This is important to me because I was actually correct before in ranking the seo criteria as

allintitle
allintext
allinanchor
allinurl

I don't know if this is related in any way to the disappearance of www-sj.google.com or whether -sj has been promoted to a primary results datacenter. Just guessing here....

tantalus

8:04 pm on Oct 25, 2003 (gmt 0)

10+ Year Member



Arnett when exactly did your listing return to the SERPS?

Very interested

Arnett

1:03 am on Oct 26, 2003 (gmt 0)

10+ Year Member



Arnett when exactly did your listing return to the SERPS?

I just noticed it today. 10/25/03.

Net_Wizard

4:00 am on Oct 26, 2003 (gmt 0)



IMO, none of the above(ALLIN...) ;)

How about this...out of over 1M result of a two word combo(widget1 widget2), the #1 site...

a) doesn't have 'widget1 widget2' in the Title
b) 10 backlinks from low PR pages
c) only 1 backlink with anchor 'widget1 widget2'
d) the rest of backlinks are irrelevant both in context and in anchor
e) 'widget1' appears to be from links pointing to this page
f) 'widget2' highlighted on page
g) AllinTitle: - page not found within the result
h) AllinText: - page not found within the result
i) AllinUrl: - page not found within the result
j) AllinAnchor: - page found buried within the result
k) stuck at #1 for almost a year now
l) PR5
m) plenty of well optimized competition(title, metas, links,etc..)
n) no tricks

I could go on with the list why this page should not be at #1...I think we are being mislead by Google with all this advance operators...just an opinion.

Cheers ;)

ogletree

4:05 am on Oct 26, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



never mind