Off page factors

What is there besided PR and anchor text?

[dnbjason]

I have 3 pages that rank in the top 3 when doing allinanchor: search but when doing a regular search on the same keywords they rank lower. On one of them there is a 74 place difference. The others there is a 3-8 place difference.

Shouldn't my page be ranked the same, if not higher, on the regular search then the allinanchor: search? (I hope that made since.) I'm thinking I might of over optimized the on page factors.

Any advice?

[Marcia]

jason, anchor text weighs heavily but it's not the only measure. Aside from on-page factors, are you specifically asking what the off-page factors are that carry weight in scoring besides anchor text?

[dnbjason]

Marcia,

Since I'm already ranking very high for the allinanchor search, is there another off page factor I'm missing?

Because one of my pages ranks #7 in allinanchor and #80 in a regular search on the same keyword.

Does that mean that there is defiantly something wrong with my on page optimization or is there another off page factor I'm forgeting about?

[rfgdxm1]

My belief is that the only off page factors that can affect your ranking is anchor text, and PR. Thus, in your case I figure if it isn't PR then on page factors are the issue.

[dnbjason]

That's what I was thinking.

After looking at the top ten websites for this keyword (keyword get searched over 17000 times/day), it seems there is very little on page optimization going on. It seems the keyword is in their title tags, once in an alt tag and a few times across the page. It seems like Google gives a big deduction for over optimization.

[rfgdxm1]

>It seems like Google gives a big deduction for over optimization.

I believe so too. However, from what I have seen it takes substantial optimization. Up to 5% for a relatively short page should be fine. It is only when KWD gets suspiciously high this kicks in.

[dnbjason]

Well, I'm reworking these page. Googlebot usually picks them up everyother day and cache them within a couple days after that so hopefully I should see some kind of change in the next weeks or so. I'll post back here when I see a change, and share what I learned. If I do learn something. :) Thanks.