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This is a recap and a prediction topic.
Recall that GG said that the -sj index would move to the other datacenters, then we would see backlinks/spam filters applied across the board.
If this is the case, and if the d.c. datacenter (-dc) just got the -sj index (I saw it bouncing around last night actually); and the cable & wireless (-cw) datacenter got the index on the 15th. *Then* it seems we have 2 days for the index to be propagated to each datacenter (this is a worst-case scenario, as the datacenters may be updated in parallel and may all pop up with the -sj index very shortly).
Since we have 5 datacenters left to go, that brings us 10 days in the future for all datacenters to given the -sj index...which brings us to the 27th. At this time we should see the backlinks/spam filters being applied at every datacenter as deltas/patches (if you will) and the real "dance" will be underway. It will, of course, take considerably less time.
Notice that the prediction of the 27th is, in my opinion, a worst-case scenario; we will most likely see things happen sooner.
They want back two months because the March deepcrawl failed, but the February deepcrawl was also tarnished by dmoz/rdf/google directory incompletion. I suspect they have wanted to make this change since the January Superflux, and finally ran out of patience and used the best of the deepcrawls from this year.
It seems to me that a better idea would be to focus on the deepcrawl and get the first truly updated index since October. Then do the mad scientist bit after that.
I think you have a fundamental misunderstanding of DNS. This has been explained in numerous other posts, but I will post again in case any one new comes across this thread.
www.google.com is a logical, not a physical identity. When a user types www.google.com into the address bar, IE (or whichever browser they use) makes a DNS query. The response to that query will be any one of the nine data centres, including -sj. Currently 5 of the 9 data centres are showing the new index. So effectively the user a 5/9 chance of seeing one of the new indexes.
This has been happening since -sj first showed the new index, and as more data centres assume the new index the more frequently users will see it.
If you put a sniffer (or similar equipment) on your network connection and go to www.google.com you will see this mechanism in action. If you keep doing repeated searches on the same term you will see a qualitative demonstration of this mechanism. For surfers and webmasters alike these changes are very real and not just 'test' results.
www2 and www3 are currently 'hard wired' to point to -sj so behave differently to www.
First of all Google's DNS servers only return *one* IP address to an 'A' record request. This has a TTL (time-to-live) of 15 minutes--so multiple requests for 'www.google.com' will return the *same* IP address for 15 minutes because of DNS cacheing on the user side. The IP address returned will be a random one and will represent one of the nine datacenters' public IP addresses. This method is different than, say, yahoo, which gives out *multiple* IP addresses for a given query and allows the end user or a DNS cache on the user's network to choose one of the IPs that have been returned at random.
When you then access the datacenter associated with that IP address you may get differing results with each request because each datacenter has load balancing going on (which has nothing to do with DNS). One will (probably) access a different machine at that datacenter with each request.
P.S. There are now 7 of the 9 datacenters showing the "new" index.
Thanks for your deeper description; I recommend all webmasters learn DNS. Your extra information helps them. I deliberately kept mine simple; all I was trying to highlight was the main point that www.google.com eventually resolves to one of the data centres and not something different.
And as you say, 7 data centres now have the new index - 7/9 means that most of the time we will now see the new index.
Contrary to what many posters argue (even experienced ones) the update has most definitely occurred!
Agreed the new index is based on an old link structure and requires new data to be added. However, the index that users will see (now mostly) is different to the one they were seeing about 3 weeks ago.
Perhaps not an update, but certainly a significantly changed index (not merely everflux) giving an altered traffic pattern. For some webmasters, a benign change; for others, disastrous.
For me? Somewhere in between.
Fair point. GG has mentioned that this data will be rolled in over time. But until that happens everyone really should consider the reality of what they see today. I would recommend that means finding other sources of traffic - become search engine independant.
I know that it easier said than done. I am trying to do this and it is a slow process. However, events such as this Google update highlight the reality of the situation - become search engine independant or eventually forget about doing business online.
I fully understood it, even before it was repeated 50 times in the last three weeks.
>> The response to that query will be any one of the nine data centres, including -sj. <<
So for the most part, you'll rarely see any of those results.
>> Currently 5 of the 9 data centres are showing the new index. So effectively the user a 5/9 chance of seeing one of the new indexes. <<
Ah, now you're talking. That is the one piece of information that I did not know. I assumed only -sj and -fi had it. I lost that information in the other 3 000 posts made in the last couple of weeks.
Hoever, a point I made a couple of days ago, and which I repeated again today, [webmasterworld.com...] and which no-one has yet commented on, or replied to, is that from what I can see the data that these two are serving up is now a lot newer than what it was serving a week ago.
[edited by: g1smd at 10:23 pm (utc) on May 18, 2003]
I work very hard with one thing in mind, wipe out my competition. My site has come out of no where and taken alot of 1st page, and #1 rankings for my products.
Im not going to lie, I enjoy the hell out of beating my competition. Im angry because: My work, which I worked every night for 3 months straight till 2:00am (get up at 7:30 to go to work) is sitting in googles index, bouncing around getting expose for 2 mnutes here, 20 mintues there ect ect.
I really get a kick out of this stuff. In addition, I use my ranking to leverage my product manufacturers into better pricing.
However, Google at this point represents 10% of my incoming income. So by no means am I upset about money. However the potential for google to become 25% to 50% is there. Also the leverage thing with my manufacturers.
For the most partI enjoy turning the screws on my competition, call me demented, but I like it : )
As far as advertising ect, our company spends alot on magazine adds, alot. Google is Free, the interent is Free. We provide good websites for google. Google charges for adwords(not free). If anybody is doing anybody a favor its the webmaster, who goes by the rules, and provides a RELEVANT website.
Search engines are a dime a dozen, there are tons of them out there. They are simply maps to the internet. They are not entities inwhich one should feel blessed to be listed in. They are maps, if you are a good map, then you map it out good.
I feel no obligation to google, I feel no love for google, I feel google is simply mapping my website for GOOGLES CUSTOMERS.
There is always 2 sides to a coin, a flip side to every situation. Not many here realize what Im saying..........
Didn't mean to patronise you - apologies if I did. I'm just trying to make the point that for most of the time (7/9 chance) people are going to be seeing this new index. The 7 data centres that are showing the new index do all vary - but they vary less between each other than the index they are replacing; I'd describe it as different shades of green. And as Critter pointed out, even when you hit a data centre you are likely to hit different machines in that data centre so you are likely to see different stages of the index change in different data centres.
My main content portal is flipping between PR5 and PR6, which tells me that my 'toobar PR' is probably going to drop down to 5 when this thing is done. My rankings are down on a bunch of 'major' search terms. Is the sky falling, though? I don't think so.
Referrals from Google are way up. The number of search terms in my logs is way up. The rate of conversions from the traffic they send is up too. At the end of the day, the only thing that matters is whether I get more targeted traffic to my sites.
Not that Google is the primary source of traffic for any site I operate - if you're relying on search engines to deliver traffic, you need to get a better marketing strategy.
All I can do is wait it out like everybody else becasue the results that are spreading across the datacenters do not reflect the last two months work.
Yes, it shows fresh tags and pages that were in the index prior to march, but pages that came in for the march and april deepcrawl are gone as well as the links.
Whether Google was broke or this was a planned thing to roll out something new (which is what it sounds like from GG posts) there are sure to be more anxious moments ahead.
As there are 9 data centres, you have a 1/9 chance of getting results from any specific one. Whichever data centre you do hit, that is the index you will see. When all the data centres have broadly synchronized their data it will look like you are hitting the same data centre every time. Until then, you will observe differing results. Although the process isn't strictly random, to all intents and purposes it appears so.
Historically at some point in time the update ends and all data centers usually end up the same, so people don't see different results on every search.
This update is different, and different data centers are showing different indices at various stages of something new, so right now we are playing Russian roulette!
The depth of "panic" around here at the moment is related to the uncertainty of the final result. When the gun is pointed in my direction and the trigger pulled will there be a bullet in the chamber?
[edited by: percentages at 11:19 pm (utc) on May 18, 2003]
This part makes sense.
"Although the process isn't strictly random, to all intents and purposes it appears so."
How do u know this process is not random? Or how is it not random?
I also believe Google has a feature which keeps you on the same server for 15 minutes once connected....although I have either seen results to the contrary or 15 minutes has passed faster than I thought!