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It seems like everywhere I look, people offer you to become an affiliate and place their stuff on your site.
But where can I find webmasters that would display my ads ?
I'm planning to sell gifts and collectables and would like to run a few paid test campaigns before committing to a permanent relationship.
I would much rather deal with the owners of the sites rather than with middle-men like CJ.
Else, you can do it the hard way. Submit your program to affiliate directories
Affiliate Program Directories [directory.google.com]
But remember, in your affiliate program sign up page, do not allow "automatic registration" of affiliates. Instead, give complete details of your affiliate program and ask prospective publishers to contact you through an email form (with the publisher's website details)
[edited by: Marcia at 8:36 pm (utc) on Sep. 8, 2002]
[edit reason] fixed sideways scroll [/edit]
So like Brett said, that means there are some great bargains to be found.
You'll also come across many sites that don't offer advertising. Just send them an email and an offer. That's how I started 2 out of my 3 recent campaigns.