SEO in the media

Looking for links to media reports about the benefits of SEO

[bill]

I've been digging around WmW looking for threads with links to articles in the media at large that tell about the benefits of SEO. I know that people have posted these links, but I can't remember the thread names.

Anybody have any good article links?

[glengara]

A couple here
[traffick.com...]

[b2bmarketingbiz.com...]

[rcjordan]

>can't remember

I'm drawing a blank, too. But here's an article with some good quotes

....the Company could test heretofore-unknown
consumer waters by using search engine marketing. Sending a
printed catalog through the postal mail (if you could find a
rental list of people looking for light bulbs) wouldn't be even
remotely cost effective. But positioning the Company's products,
so they appeared in related search engine queries might make
sense.

Bonello notes all of this B2C business would have been
practically impossible without the search engine marketing on the
Internet.

[emarketingtoher.com...]

[bill]

Thanks. Any others?

[agerhart]

Here are some that made the papers:

NY Times article [nytimes.com]

[Chicago Tribune link clipped.....not only is the article not online, but if it were you would have to pay to see it as it is now an archive. Sorry]

[Holly]

Here are links to some very good newsletter resources. Since Search engine optimization and positioning is a dynamic industry, newsletters keep you up to date on changes and developments better than static articles.

[searchenginewatch.com...]
[cyberatlas.internet.com...]
[e-newsletters.internet.com...]

Hope these help!