How to determine that certain industry is neche?!

The ratio between providers & customers, right? but are the tools?

[Etarwin]

Hi fork,
How to determine that certain industry is niche? I know it is simply by knowing the ratio between providers & customers but what is the tools/ways to know these quantities? and what is the ratio that we can say the certain industry is niche?

Any ideas?

Thanks.

[send2paul]

Hi Etarwin.

I presume that you're talking about producing a website around this niche market, so I suppose a basic idea could be to do a search in some of the major search engines - Google, Yahoo etc and see how many sites there are on this subject.

Investigate these sites. Do they provide the same kind of service, product, information that your website would provide?

Also, while you're searching in Google - check out how many Google Adsense Ads appear on the right hand side of the screen. A "popular" subject will have more of these ads. Click on them and go take a look again - these are from advertisers who HAVE PAID Google to have their ads appear when those search terms are used.

I'm sure there are much more pratical ways to check out a niche industry, but that's what I'd do if I were checking out websites.

Hope that helps.

[Etarwin]

send2paul Thank you very much for your information, but I think there are tools do that, I tried NicheFinder which was very bad because it gives imprecise information.
By the way I think your way missed something very important which is how to determine the number of customers who search for a certain product! Am I right?

Regards.

[send2paul]

Oh yes - you probably are very much right.

Here's a quick search: [toolkit.cch.com...] - I think it talks a bit about future market growth.

It might help

[bose]

send2paul stated:

Also, while you're searching in Google - check out how many Google Adsense Ads appear on the right hand side of the screen. A "popular" subject will have more of these ads. Click on them and go take a look again - these are from advertisers who HAVE PAID Google to have their ads appear when those search terms are used.

send2paul is correct in that Ads on the right could be helpful with your research. However, may I suggest a better (or rather a "fair") way of doing the above?

I suggest you do NOT click on those Ads, but check out those URLs by clicking on "Sponsored Ads" link and/or by Copying-n-Pasting those URLs into your browser's address bar instead. Doing this will help you with your research, WITHOUT draining someone's Ad budget for no obvious returns.

The last time I checked, clicking on someone's Ads for one's own research causes sudden and total hairloss. Just trying to help you save on your otherwise imminent membership to the "hair club." ;)

PS: No, I am neither a customer, nor the president of the said hair club. ;)