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Is it really important these days to have a snappy, relevant, domain name for your AM site?
D: not that much of an issue.
Interested in people's opinions.
I don't think it is hugely important. I have stopped using the common dashed domain thing though, where you have you main keyword in there.
I try and get something that may help my site get the click. People generally surf for information, so if I was making a site on blue widgets, I might have something like bluewidgetcentral.com or something like that.
I basically go for:
- keyword or related keyword in domain
- a word that tells the visitor that my site is the best site (central in above example).
This may not make much sense because I am tired, but hopefully you see what I am trying to say.
All the Best,
An easy to remember domain name might help you get type in traffic if the visitor remembers your name at a later time and I too am all for having your domain name say what the site is all about.
With any other site, especially if you are trying to build a 'brand', it's hugely important.