Welcome to WebmasterWorld Guest from 54.197.151.150

Forum Moderators: eljefe3 & skibum

Message Too Old, No Replies

What's GoTo UpTo

     
6:50 pm on Oct 1, 2001 (gmt 0)

Senior Member

WebmasterWorld Senior Member rcjordan is a WebmasterWorld Top Contributor of All Time 10+ Year Member

joined:Apr 22, 2000
posts:9138
votes: 0


Has GoTo suddenly gotten religion? Has lack of relevancy made them fear for their SE soul? As Chris points out in [webmasterworld.com] this new move -if applied- will nuke a vast number of affiliate sites.
7:15 pm on Oct 1, 2001 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member

joined:Oct 5, 2000
posts:1091
votes: 0


Yes, very interesting indeed. Just got my copy in the inbox.

Luckily, I don't rely heavily on goto, just supplementary. I haven't added any bids since the min. bid increase. (I work with low EPVs)

I wonder what they're up to, and why they're doing this. Are merchants not liking their biz names being listed by affiliates? Hmmmm...

7:16 pm on Oct 1, 2001 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member

joined:Apr 26, 2001
posts:762
votes: 0


I am wondering if this is related to their little feedback icon in the lower right corner (OpinionLab), which gives them feedback on search results relevancy. Maybe a bunch of poor relevancy ratings by users has prompted this action?
7:24 pm on Oct 1, 2001 (gmt 0)

Senior Member

WebmasterWorld Senior Member rcjordan is a WebmasterWorld Top Contributor of All Time 10+ Year Member

joined:Apr 22, 2000
posts:9138
votes: 0


>Maybe a bunch of poor relevancy ratings by users has prompted this action?
>
Just a guess, but I think the users have already started to tune out GoTo on the partner sites and the partners are giving them heavy-duty feedback. I know that Dogpile has slowly returned to my referral list.
3:22 am on Oct 2, 2001 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member

joined:Aug 24, 2000
posts:1748
votes: 5


Sounds like the "partners" are starting to see a decrease in revenues and they are responding to that.

From a advertisers point of view, I have seen the referals from the recognizable partners decrease and and an increase of referals from - in my opinion "questionable" partners.

I have posted my concerns of this in the "Pay for Clicks" section. And I have questioned GoTo on this.

However to date they have not addressed my concerns to my satisfaction.

As an advertisor I wish they would review the relevancy of some of their newer "parnters".

This month I will marginally (45%) reduce my GoTo spending on my client sites and redirect it to other programs and efforts.

As they slip in quality referals so will my advertsing dollars.

Slippery slope guys.

 

Join The Conversation

Moderators and Top Contributors

Hot Threads This Week

Featured Threads

Free SEO Tools

Hire Expert Members