I am interested in runing some campaigns (in the rx business) through fastclick. They have a $1000 minimum spend per month, which seems to me to be very high.
Has anyone tried them, are they worth it, can I expect some ROI from them?
hobbnet
2:04 am on Jan 4, 2005 (gmt 0)
Well, they definitely work for some advertisers. If you know what you are doing and have experience with CPM you might be able to make it work. But, if $1,000 is a large advertising expense for your company you may want to try something smaller like Search Engine PPC's etc.
