Yahoo CPM

[hwy2hel]

hey guys,

i'm thinking about trying the yahoo cpm. before i do this, i wanted to get your input. can anyone please share the experiences and opinions? are there disadvantages?

thank you as always!

:)

[growingdigital]

If you are good at making banners convert, then it may be cost effective for you. Most people find it hard to make a decent ROI with banners.

I would do Yahoo CPC (Cost Per Click) through Overture. Google AdWords is also a good place to start.

Keep in mind that banner traffic is never as targeted as a cost per click campaign.