For the past couple of months (1st Sept to 1st November) I have been researching the conversion rates of regular "img src" banners and iframes using a group of 30 merchants on Tradedoubler who offer both forms.
My research has shown a huge difference in the conversion rates between the two types of banner which leads me to believe that clicks on iframe banners do not track properly. Has anyone else experienced this?
internetheaven
9:21 am on Nov 20, 2004 (gmt 0)
So is that "no-one knows", "no-one's checked", "no-one agrees" or "no-one cares"? ;)
