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11:53 am on Jul 28, 2000 (gmt 0)

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WebmasterWorld Senior Member tedster is a WebmasterWorld Top Contributor of All Time 10+ Year Member

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Twice in the last week I thought I had an advertising experience I thought was impossible.

Once on a search reslutls page, there was a banner ad served by doubleclick on the top of the page. I was studying the page for a long time, and all of a sudden, I thought the ad changed to a different ad.

A few days later, I was downloading a new song and video on shockwave.com (it's called "I Hate My ISP" by Todd Rundgren) Half way through the 8 minute download, I could swear the doubleclick ad changed again.

Is there such a technology? Can doubleclick serve more than one ad to the same page and just push it to you, even though you only asked for one page view?

12:22 pm on July 28, 2000 (gmt 0)

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WebmasterWorld Senior Member nffc is a WebmasterWorld Top Contributor of All Time 10+ Year Member

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Run a search at AV for a non-targeted phrase and just leave the browser sitting on the page, the ad will change after a few minutes.

Wonder how many ads are served while the browser is minimized?

1:22 pm on July 28, 2000 (gmt 0)

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WebmasterWorld Administrator brett_tabke is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

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AV is running a meta refresh. 300 seconds. It is updating and the page is being redrawn with the only change the ad.