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MSN drops keyword sale experiment

         

tedster

8:35 pm on Jul 6, 2000 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



After a short experiment on keyword bidding a la GoTo, Microsoft's bCentral has dropped the program. In an apologetic email, they explain that their big bucks advertisers felt the value of their investment was being undermined.

Ah, well.

Brett_Tabke

12:10 am on Jul 7, 2000 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



Tedster, coming through again. I had not heard that.