Need to buy banner space

this may not quit fit here but I know the answer is here

[jdancing]

I have a website that caters to webmasters that need to increase visibility. I have run banner-ads at a few places with good results and others with no results.

I have seen cost per impression range from $1 to $35 for 1,000 impressions. I know many of you are in the same boat as me and was hoping some could share a few good spots that bring in webmaster traffic at a reasonable price... at least for the first week that the banners run.

I have 1K to spend over the next month or two so I am looking for sites that will bring in at least 50+ click troughs per day on-going and at least 100 to 300 for the first two or three days.

Naming sites to advertise on is a not allowed here so please PM me if you have some suggestions.

[firstmark]

What are your goals of advertising though?
Instant results via a direct marketing return on investment metric or brand building for the future?

[jdancing]

I want instant results during the first week.

My best campaign got a 1.7% clickthrough day 1 then 1.5%, .95%, .7%, .7%, .6% and then about .5 or .4 the rest of the way. Since they delivered 16,000 impressions of targeted traffic per day that was a lot of targeted traffic.

I'll advertise with them again in a few months but they are about $12 per 1000 when one buys in MAJOR bulk so it is not cheap.

I think unless one is looking for branding all you really need is a week with a banner, after that it they become ineffective. Best is to split with 4 other webmasters and eveyone gets a week.

Are there any other sites that can deliver 25,000 to 15,000 impressions per day of Webmaster traffic for under $15 per 1,000?

I just paid $500 for 30,000 impressions on site to try them out and am only getting 1,400 impressions and get maybe 15 clicks a day. Money down the toilet. I want 150 to 200 clicks throughs during first few days dropping to a minimum of 50 clicks a day. I know this is realistic because I had it happen.

Please PM me if you have some good suggestions.

I don't want to bother with sites that can only offer a few hundred impressions per day. They are not worth the effort to track and set up.

[tdnetworks]

Ever thought about search engine or cpc deals? 50 Clicks/Day for only $0.15/click will only cost $225/month giving you a lot of room to work with. To get 300 clicks a day it will go a little over your 1k budget ($1,350) but if you contact some websites or find search engines with low bid prices you could easily work it out where you only pay 10 cents / click or even 5 cents.

If you don't want to do that, think about how much money you can make for every 10k ads showed on a website. If you are selling something that cost $10 and you get a .04 conversation ratio, you will make $400. Now lets figure out how much it will cost, lets just say $10 CPM (which is high), you only paid $100 to make that $400 giving you a $300 profit. Add more impressions and you make a larger profit. That's the way our company looks at it and the outcomes are very good.

[jdancing]

I am in the search engine pay-per-clicks.

However, a webmaster focused sites is hard to find for less the $10 per 1000 impressions, the top notch forums that attract webmasters are asking for up to $35 per 1000 impressions. I would do .15 per click but sites that might offer that rate have such little traffic that 1 or 2 clicks a day are all that I ever get.

Please sticky my a few suggestions of sites with lots of traffic from Webmasters and under $6 or less per 1000 impressions or .25 or less per click.

Thanks,
jl

[hobbnet]

To get the lowest price deals when buying CPM inventory I always ask for their normal pricing on a range of creative sizes and attempt to negotiate those prices down. Then after getting the lowest price there, I move onto pricing on their remnant inventory which should be able to go even smaller on the larger websites.

Give webmonkey a look. They are part of the terra lycos network which obviously has a ton of traffic.

Also, MSN's tech section may work well for you. (Tech sections of any major portal)

$1,000 may be hard to start a test campaign but I have seen campaigns in certain niche verticals go for the low side of your CPM range on msn channels.

Also, with these large networks, if you are wiling to try a run of network campaign you can often get CPMs down to $0.20 or even lower.

[danny]

A lot of people running AdSense are new to advertising, and have no alternatives to use with AdSense's "alternative ads" option for replacing Google Public Service Ads. Of course that will get you ads on pages Google has turned its nose up at, either because of negative keywords like "death" or a shortage of ad inventory... But that may not be a problem.