Gator now Claria

nice try... renaming doesn't solve anything

[amznVibe]

Yet another company thinking it can change it's public perception by renaming itself.

cnet news [news.com.com]
press release [prnewswire.com]

I guess this tactic wasn't working well enough, suing anyone who says gator and spyware in the same sentence [news.com.com].

[amznVibe]

A little more from internetnews [internetnews.com]

[Catalyst]

Now instead of being a Gator it's a just wolf in sheep's clothing.

[sun818]

I guess they're trying to attract more feminine users than macho masculine users now. Doesn't a name like Claria sound like its marketing to feminine users?

[rcjordan]

I think it's one of those damned-brand dodges that reminds me that there's definitely a market for "word games for yuppies."

Top of the list, of course, would be Altria. All the ads emphasize the "tree" association. Green. Upscale. (Tobacco IS green, you know.)

[Catalyst]

Ha Ha - They are on their toes and thinking ahead!

Domain Name: CLARIASUCKS.COM and .NET

Created on..............: Wed, Sep 03, 2003
Expires on..............: Fri, Sep 03, 2004
Record last updated on..: Tue, Oct 28, 2003

Administrative Contact:
The Gator Corporation

Claria makes me think of clarity. Would make a great name for Acne Medication - but no way it's going to "clear up" Gator's reputation.

Linda

[amznVibe]

LoL, that's pretty funny with the "sucks" site registrations... but smart webmasters I have to say. This is definitely a company that's skilled with manipulating people on the web, but I don't think renaming will last long (and the lawsuits to shut people up always backfire).

[nativenewyorker]

Interesting that there is a Gator banner plastered at the bottom of the page amznVibe linked to for Internet News.

Ted

[amznVibe]

hahaha, didn't even see that... I block most ads so I didn't even know, too funny

[jomaxx]

Claria? What a God-awful name (for a God-awful company). Why not just change your name to "Generica"?

[quotations]

They are not being very careful.

Plenty more available:

Your Available Domains

Domain Name Status

claria-sucks.com Available

claria-sucks.net Available

claria-sucks.org Available

claria-sucks.biz Available

claria-sucks.info Available

claria-sucks.us Available

clariasucks.biz Available

clariasucks.info Available

clariasucks.us Available

Not to mention all the possible fun to be had with:

claria-is-gator.com

gator-is-claria.com

claria-is-gator-evil-scumware-traffic-stealing...etc...com

... well, you get the idea.

[amznVibe]

This is almost as funny as Phillip Morris International changing its name to Altria.
(Altria now owns both Phillip Morris USA and Kraft Foods, like that changes anything for them)