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rcjordan

1:13 pm on Oct 29, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Magazine publishers are running like beetles from under a dislodged rock.

marketingwonk [marketingwonk.com]

rcjordan

1:19 pm on Oct 29, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Newspapers next.

Already forwarded the articles to our real estate office and told them to be sure our ad rep sees them.

Mardi_Gras

2:12 pm on Oct 29, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



One magazine association official complained that some other media, like television, were not held to the same standards.

I guess they are not familiar with overnight Nielsen ratings, makegoods for underperformance, the development of PeopleMeters, and the huge sums broadcasters are forced to pay for the ratings...it is kinda funny to hear print publishers whining now that they are being force-fed accountability, though :)