Looking for some help on choosing an advertising strategy from a publishers perspective - who should I use? My company operates a weather/travel portal called [bleep] and we have a desktop weather software program called [bleep]. Our site receives about 500000 page views a month and is growing about 25% per month. Our software has 5000 users right now and is also growing. Who is a good adnetwork to go through that would maximize our returns - hopefully get some targeted CMP's? I have contacted people such as 24/7 RealMedia and Bannerspace, help? Also does anyone know a typical CPM rate for banners that advertisers are willing to pay - for company ad kit?
[edited by: rcjordan at 6:14 pm (utc) on Aug. 29, 2003]
[edited by: safetysnow at 6:32 pm (utc) on Aug. 29, 2003]
