CPM Ads

Finding the right Ad Network

[Sirius1]

Hi all,

im not new to WW but the password reminder didn't work on my old account.

I'm searching ads(banner or text ads) for our client's site.

It is a strategie game site, we know the language of each user.(40% german)
The site has about 100.000 page impressions a day.

The most visitors come twice each day.

So I think I need a ad network which serve ads ip targeted.
To give each user the right ad language?

Because the most users come twice a day and have about 20-30 Impressions.So I need many different ads?

(I have seen e.g. Tribal Fusion "From a advertising sales perspective, all impressions are not of equal value. As we get more impressions for a particular user, our ability to sell those impressions decreases and consequently their value decreases. For this reason, we prefer sites that deliver wide reach but few impressions per unique user.")

Our client's site has many impressions per unique user...should i nevertheless try to join them?

What you think is best?

[jeremy goodrich]

Welcome back to the forums.

I would say you should join a few networks, then, if possible - so that you can rotate in all the 'high paying' inventory for a certain good # of impressions.

Then, show 'house ads' in the same spot for the rest. Sometimes, those can provide a better ROI than banners can, because they will be so closely matched to the user's interest.

[Sirius1]

I would say you should join a few networks

You mean different banner code on each page view?
E.g. When i have 3 networks (A,B and C). Showing 3 diffrent bannercodes. A on the first site B on the second C and restart with A?

Which Ad Networks are good?

[NeedScripts]

Try TribalFusion their payout is better than others and support is pretty good too.

[Sirius1]

i read something about the google adwords on fastclick
do they work in a login area?

or need the site where the ad is shown to be in the index?

if not, how can they target be so targeted?

are they good for our client's site or do they run out of ads quick?

[zeus]

I think the most of those advertisers pay to little for CPM, so I would not make a big deal out of it, but instead find the stuff you visitors are interested in, it works.

zeus