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Sending PPC Traffic to "Sales Letters" - Anyone Successful w/ This?

   
8:13 am on Jun 4, 2006 (gmt 0)

10+ Year Member



I have been doing quite well with various affiliate programs and PPC engines, but have never had any success in the Clickbank e-book arena, you know the ones with the typical sales letter, testimonials, etc. etc. etc.

Do these programs convert for anyone and are worth it using PPC traffic (even non-marketing e-books)? Just curious.

5:14 pm on Jun 4, 2006 (gmt 0)

WebmasterWorld Senior Member 5+ Year Member



I would be careful with these programs. In my opinion, some of them are rather likely scams. I have a curious experience with several of these sales letters type of landingpages as used by many Clickbank merchants; You start promoting their products and on day one or day two you have one or two sales (possibly to encourage you to invest time and money to promote them even more). But after these initials sales; never one sale again.
7:03 pm on Jun 4, 2006 (gmt 0)

10+ Year Member



>You start promoting their products and on day one or day two you have one or two sales (possibly to encourage you to invest time and money to promote them even more). But after these initials sales; never one sale again.

well that is the whole point of clickbank...as a third party to ensure that sales go through.

the biggest problems with clickbank I have noticed
- Clickbank takes a huge cut.
- some merchants will push their own bottom line and push some upsells on your dime (without giving you any additional payout).
- absurd chargeback rate compared to most other payment methods (I am talking like a 10 fold difference - at least - when compared with the likes of Paypal on a product that has had thousands of sales. the product I am talking about is a marketing ebook.)

6:01 pm on Jun 5, 2006 (gmt 0)

10+ Year Member



I stopped promoting many of Clickbank's products for two reasons:

1. The return wasn't worth it. As stated by an earlier poster, you get a few sales and then they start to level out and stop.

2. Many of the programs on Clickbank, especially the top performing ones, are outright scams to your visitors. I didn't feel good about promoting something that I knew was just stealing money from people. I mean come on now.. free cars and surveys? Give me a break.

7:52 pm on Jun 5, 2006 (gmt 0)

10+ Year Member



Yes, indeed a lot of Clickbank product do indeed seem like scams (like the free surveys, etc) but I am talking about information products, self-helf stuff, e-books in general.