Content on Website

Is it necessary to update?

[kaymeis]

I'd like to know whether it's necessary to update the content on your website like that of Adsense subscribers?

[Beagle]

Kind of a broad question. IMHO:

If you want people to find your site via search engines: yes.

If you want people to find you through links from other sites and want them to come back as repeat visitors: yes.

If you're someone who builds hundreds of mini-sites, sets one up and moves on to the next: maybe not.

[jomaxx]

...like that of Adsense subscribers

AdSense publishers don't have to update their sites (once they've put the code on them, obviously), so it's not clear what you're talking about.

If you're trying to ask, "are some types of content prohibited by affiliate programs?", the answer is yes. It will vary from network to network and from program to program, but you can pretty much assume that anything obviously illegal or pornographic will not be tolerated.

[skibum]

If a site ranks and is making money, there is no need to update it if you don't want to. Advertisers may want you to put up the most current offers if you are running affiliate ads but other than that, if you get traffic and you are happy with whatever your site is doing, it certainly doesn't have to be updated.

[cornwall]

If a site ranks and is making money, there is no need to update it

There is no requirement from Search Engines to update sites to maintain ranking.

So I agree that if a site ranks and makes money there is no need to change it (unless of course you feel you could make more money by improving the content of that site, rather than spending the same amount of time doing SEO, building new sites...)