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As we are now a $100k company, I want to take it to the next level by offering an affiliate program to increase sales and reach.
Is there an place where I can post our program invitation details that will be seen, but doesn't require me to set up anything?
Just be prepared for the fact that anyone who has a site that can send you volume traffic that converts will demand significantly more than your standard affiliate commission.
Be prepared to negotiate, and be prepared to pay a premium for a super affiliate that can send you paying customers in volume.
Sorry, I don't know of any specific forums which deal with your widget, babies are not my specialty ;)
What you could do is Google for "affiliate programs", as there are quite a few sites which offer directories of available programs, across a broad range of topics, to which you could submit your details.
Gabby's suggestion is also a good one, and has the bonus that you will already have an idea of what the target site looks like, can check its Alexa ranking etc, before you contact the webmaster.
You've got a nice looking site, I'm sure your program will be successful. Good luck!
For some reason this forum disallows writing the name of the one I have in mind that I would say is the most credable in the industry, but go to Google and search for "Affiliate Forum" (second link abest...).
You could start by e mailing webmasters who have sites that fit your market.
Be sure those e-mails are CAN-SPAM compliant.
You'll likely see poor returns on a cold call e-mail campaign.
Consider soliciting targeted sites via snail mail - a two-sided postcard that highlights the value propositions of your affiliate program and where to join.