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Editorial Approved Results

Where do they come from?

     
10:20 am on May 26, 2004 (gmt 0)

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One of my sites was 'the answer' to a search question under the editorial approved results right at the top.

Recently the postion has gone to another site which is more general and not related the specific question.

Where do these results come from? Can you pay to be included in them?

2:16 pm on May 26, 2004 (gmt 0)

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no.

these results are determined as the expert or aurthority sites/pages on a specific matter, generated by an heuristacal assessmest of 'best of fit' on all algo vairable conditions.

Algo vairables are numerous, i.e. 100+ (only AJ's team know the exact amount and the interplay between the conditionals). Main one's to look out for are:

on-topic linking from related sites
content matching - massive area, involve's so many other smaller variable's.
content distribution across site, and inter-content distribution accross intra/inter sites!

2:50 pm on May 26, 2004 (gmt 0)

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sure it wasnt a paid listing?
3:09 pm on May 26, 2004 (gmt 0)

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No definatly not paid - i emailed them many moons ago and was eventually included on the list - i am still the site it takes you for a specfic more targeted question.

However for a question which is more general (but still highly relevent to the site) then the 'answer' site has changed to a wider general site.

This same site has also recently been added to the 'pull down' menu where i beleive you do pay to be listed.

I find it too much of a conicidence that they start paying to be listed and then appear in the 'editorial' answer section.

This is with ASK UK btw - i believe it displays results slightly different to .com version.

3:20 pm on May 26, 2004 (gmt 0)

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I think i have got my knickers in a twist on this one.

Editorial, not expert - then the answer is yes, but you may find in certain cases where the topic is not covered by a paid (whether sponsored, ppc) listing, then the computers or editor list an appropriate site as a freebie filler, until someone wants to pay for it - then watch the freebe disappear.

3:28 pm on May 26, 2004 (gmt 0)

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WebmasterWorld Senior Member jimbeetle is a WebmasterWorld Top Contributor of All Time 10+ Year Member

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This same site has also recently been added to the 'pull down' menu where i beleive you do pay to be listed.

I find it too much of a conicidence that they start paying to be listed and then appear in the 'editorial' answer section.

Sometimes it pays to go to the source itself. On the Ask UK site if you click on the "i" icon you find Ask's explanation. Basically, it says that they are sites that the editors found "particularly useful" and that "advertising partners may sponsor some of these results." It also gives a link to Ask's editorial policy.

<added>

Ask advertising calls these "Answer Links." More info here:

[ask.co.uk...]

</added>

4:13 pm on May 26, 2004 (gmt 0)

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Many thanks all.

Suppose i should hope that the site marketing budget runs outs and ASK goes back to how it was.

Interesting that there is both free and paid things in the editorial approved section.