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Forum Moderators: ergophobe
Make pages that load fast on dial up connections first and foremost.
Users don't stay long on Web sites. Even when pages load fast, they usually stay 30 seconds and less. So imagine a slow loading page. As soon as visitors see a page lagging when visiting a site, they will leave. That's a windonw of about 4 seconds at most.
Five seconds for usable content on a dial-up connection works for me. But the phenomenon I see much too often is fragmentation: the "designer" who doesn't understand any html at all, but only worries about aesthetics. This is NOT an artistic option in my way of thinking -- any artist needs to master their media as well as have a good sense of aesthetics.