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Best YPN Catagories for Myspace traffic

   
8:04 pm on Jun 12, 2006 (gmt 0)

5+ Year Member



Hello,

As a newbie to WW, I am here looking to get a clue after 9 months of running my first websites and looking to grow this thing into a job/career, so I am anxious to learn.

My most prominent issue is that I was hoping to find out the results that other people have seen with various YPN catagory settings while serving to generic Myspace traffic (YPM published on resource sites, video code sites, poll sites, etc). I have been working for months to deduce what catagories work best for Myspacers out of the 300+ subcatagories, but the natural daily fluxuation on YPN PPC rates makes the conclusion very difficult. I also don't want to get booted from YPN as "low quality" by selecting unrelated catagories. Maybe this is a "how to best figure it out" question more than a request for "the answer".

Any input is much appreciated, and PM/email is welcome if this is more of a business private issue or if you want to sell your services.

Thanks!

12:57 am on Jun 13, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



MySpace traffic is low quality.
2:19 am on Jun 13, 2006 (gmt 0)

5+ Year Member



OK. Kinda like forum traffic I have heard. I'm not sure what your point was. So how does one maximize revenue from this low quality traffic?
12:01 pm on Jun 13, 2006 (gmt 0)

10+ Year Member



His point is that it is probably a waste of time.
1:27 pm on Jun 13, 2006 (gmt 0)



I also don't want to get booted from YPN as "low quality" by selecting unrelated catagories...

Doesn't matter what you select... it's the type of traffic myspace generates.. read: low conversion rate. I'd be very, very careful with this if you value your YPN account.

5:22 pm on Jun 14, 2006 (gmt 0)

5+ Year Member



How depressing. But I'll try one more time to learn something other than that I seem to be the "trailer trash" of the webmaster world.

Does anyone know if it would be useful to ask YPN to review my conversion rates to see if I am at risk of "low quality" with the catagories I am using? Casale shows some detailed data, but I am in the dark on YPN. Or does anyone know if YPN share which catagories convert Myspace traffic best (Not just CTR)? Or does this just put me at more risk by being open with them and trying to get it right/best for their advertizers?

7:54 pm on Jun 14, 2006 (gmt 0)

10+ Year Member



Didn't YPN just cancel a bunch of accounts that only had Myspace web sites?

Read thru this thread:
[webmasterworld.com...]

8:44 pm on Jun 14, 2006 (gmt 0)

5+ Year Member



YPN appears to have cleaned house, but they also posted in their blog that they did not target MySpace sites per se, just low quality sites that were converting poorly. All the largest MySpace service theme sites I know of are still YPN when I last checked, so I think the YPN hit list was pretty narrow and pure performance based. Thus, I would not want to put bikini pics next to my social services YPN ad just to get people to accidently click the ad in hope of seeing the girl. But I would like to put the ads that both get clicked with true interest and pay the most for a net max revenue.

10:22 pm on Jun 14, 2006 (gmt 0)

5+ Year Member



Whatever you do, do not select ad categories that are not appropriate for your type of website. Doing this is bad for advertisers and is also liable to get you booted from YPN.

Be honest. Pretend that you are a Yahoo advertiser and you want relevant clicks.

Good luck.

 

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