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So what’s up with ref=nofollow? How come Yahoo is not using it on the PPC links? I'm seeing a META Robots NOINDEX, NOARCHIVE, NOFOLLOW but that's not working. I'm seeing all kinds of GoogleBot traffic coming in on my PPC Links out of Yahoo Shopping.
I'm reporting it but I wanted to see what was going on in the community too.
I thought that rel=nofollow meant [do not follow this link]? The SEW Blog indicates:
If Google sees nofollow as part of a link, it will:
NOT follow through to that page.
NOT count the link in calculating PageRank link popularity scores.
NOT count the anchor text in determining what terms the page being linked to is relevant for.