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Drop in EPC

40% drop - is anyone else seeing this?

     
12:49 pm on Dec 12, 2005 (gmt 0)

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My EPC fell almost exactly 25% on the 8th and then over the course of the next 3 days slid another 15%. It appears to have rebounded a little bit this morning but I haven't really seen enough of the day to be sure.

Impressions, clicks and CTR have all remained consistent. It's the bottom line that's dropping - nothing else.

Anyone else seeing this or is it just me? Most of the time it's just me. In fact 99% of the time it's just me. I did think it was worth asking though.

2:22 pm on Dec 12, 2005 (gmt 0)

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Mine has stayed relatively steady...
2:53 pm on Dec 12, 2005 (gmt 0)

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hmmm The EPC has stayed relatively the same in December for me. However, it did have a huge drop in October and November.
3:01 pm on Dec 12, 2005 (gmt 0)

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It's staying constant for me as well.

Are your sites on one specific niche, or across many?

If it's one or two specific niches, you may be seeing the fluctuation just based on advertisers bidding . . .

And it's Monday, which is ALWAYS my best day of the week!

11:58 pm on Dec 12, 2005 (gmt 0)

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yup same here....not sure the reason behind but over the course of the last few days it been terrible.All this coming after I was getting a estimated $15 per click
12:19 am on Dec 13, 2005 (gmt 0)

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On one of my sites I am making 10 cent per click. A dramatic drop in the last couple of days.

I don't know what is up ... days leading up to the holidays are supposed to be good. I will just wait and see.

9:17 am on Dec 13, 2005 (gmt 0)

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Went up for me. That's the way it goes, ebbs and flows.
8:44 pm on Dec 13, 2005 (gmt 0)

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Up for me as well. Could be the advertisers that were paying so much decided to back off a little. Not unusual.
8:54 pm on Dec 13, 2005 (gmt 0)

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It's crawling back. I should have known better...
11:01 pm on Dec 13, 2005 (gmt 0)

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Mine have consistently been way over $X.XX per click but then again I only get 4-5 Hundred clicks each day. If targeting was better I would be getting over 1000 clicks a day.
2:40 am on Dec 14, 2005 (gmt 0)

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I am up quite a lot after a few week down turn across all of my niches.
4:07 am on Dec 15, 2005 (gmt 0)

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back in bizness stats going up bout triple
9:17 pm on Dec 15, 2005 (gmt 0)

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My sites have been relatively consistent with YPN. No sudden drop or anything like that.
3:49 pm on Dec 23, 2005 (gmt 0)

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wyweb:
Must be those hard drugs *YOU* were taking.
5:10 pm on Dec 23, 2005 (gmt 0)

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I see an EPC drop today. Nothing major, I think it's just a holiday thing.