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Phone company, "pay day" type ads, mortgage, etc.
I love the fact that I can block ANY company's ads with Google AdSense for ANY reason.
I'll be dropping YPN in a few days when the single test page I tried hits $100 income, for this reason alone.
VERY low CTR due to my visitors being generally uninterested... and I know the ad inventory is there for targetted ads if they'd just allow me the control.
do you earn with google public service ads? No.
do you earn with yahoo "run off network"? Yes.
even if it yeilds lower ctr, at least you get paid when/if people click.. unlike google PSA ads.
i'd rather show an ad that can make me money rather than an ad wasting space that doesn't make me a penny..
That was why I contacted YPN... the filter doesn't work on those.
My CTR is waaaay lower than AdSense for that page, and that is the only reason.
I guess my niche has few advertisers right now using Yahoo advertising.
I never see PSA's with Google! Highly competitive niche, plenty of advertisers. Suppose only a few have discovered Yahoo.
I am making much less on this page with Yahoo, but I still want the check before I quit. ;-)
You just have to make sure to exactly block the site host as it appears underneath the description.
For instance, to block the vonage ad, you must have www.vonage.com in your filter. vonage.com will *not* work, because the host below the description is www.vonage.com.
You can knock out all the RON ads this way.
If you continue to see RON after setting up the filter (after waiting for the changes to hit the front-end), then you've found a bug.
YPN needs a RON opt out option most definetely. Once you block a few of the RON adds you'll see a HUGE difference in the targeting. Or maybe the targeting is always good but the RON ads get the top spots.
to clarify, the site host blocking is always a domain name only, never a complete url. furthermore it's always an exact match to the domain name that appears below the description. so for example ftd.com/folder would never block any ad (hey, we should fix the interface so that it's not possible to input non-domain names, after all, DNS has a spec).
ok, everybody having problems blocking RON ads post a url for me where i can see the problem, then i can diagnose what's going on.
I too am having trouble removing this ad:
The ad that appears on my site shows a backslash instead of a forward slash in the url as indicated above.
I entered www.florist.com in the ad block filter but the ad still appears.
I have about 10 ad in on my block list and 9 of them are now gone with the exception of florist.com
i'm the guy who wrote the server that blocks the ads. i can tell you with confidence that you are supposed to be able to block RON.
perhaps we're looking at a bug here.
so, YesMom and others, please post a url here that i can use to start debugging the situation.
"There was an error saving your Blocked Domain List."
I am going to try blocking just the www URL for FTD, but I imagine this is the problem others are having blocking them since we can't block the exact URL given in the ad.
i sure would rather have a RON ad than a blank spot without an ad..
Just the opposite for me. Non-targetted ads contribute to the ad-blindness effect. Visitors seeing non-targetted ad train themselves to ignore ad blocks!
My first choice would be to have a full block of targetted ads... second choice would be to have ONLY targetted ads showing, no matter the amount.
And, for the record, PLENTY of well-targetted ads are showing up.
I don't think these RON ads were showing like PSAs at all. I think they were showing because they bid HIGHER than the targetted keyword phrases to be run "all over the network".
That is sure how it seems.
When RON ads first launched, publishers were unable to block them, so I am guessing the support person you spoke with didn't know that it had changed.
So IMO, you wont be able to block all of them unless the targetting gets better by itself. Therefore leave, the RON ads there. I guess it pays more than buy coca cola.