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A Good Strategy

8:21 pm on Sep 22, 2005 (gmt 0)

10+ Year Member

I've discovered that under certain circumstances, it makes good sense to switch from adsense to YPN...

If you have a site getting low CTR with adsense AND low EPC, switch to YPN. "Low" is a relative term, but I'm talking about less than 3% CTR and less than 10 EPC.

I've switched 2 of my sites that fall into that category to YPN and the results are very encouraging. YPN is paying a lot more per click - in my case about 6X as much as adsense! And the CTR is not all the much lower. So the net result is a bigger payday from those sites. Try it.

11:34 am on Sep 23, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

I would agree. I wish YPN had Link Units. It's so important.
3:03 pm on Sep 23, 2005 (gmt 0)

10+ Year Member

Me too. I was reluctant to try link units with AdSense, but was pleasantly surprised by the increase in revenue. YPN should offer it too... I bet they will once we're out of BETA.
4:54 pm on Sep 23, 2005 (gmt 0)

5+ Year Member

Since I am closely watching the happenings today as I just changed over a fairly large site from Adsense, it came as a pleasant surprise to see revenue stats are updated every 15 minutes like clock work!

....now if we could see clicks and channel stats as quickly, I would be in heaven!

5:01 pm on Sep 23, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

Yes, I think YPN is doing bettern with relevancy. Not there yet though.

But two things need to be done quick.

1. Link Units (should not be too hard, based what they have done already).

2. Show chanel data every 15 minuts too, as they do with stats.

Link units do a great job and will surprise many.


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