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I tend to agree. While guys tend to be the experimenters and tinkerers, in the end it will be the purchasing power of women and their interests in getting products safely and quickly. Anything that can make that easier for them or is at least "more comfortable" for them will be used more often than something that is plain Jane. Google is quick, clean, with a little spice to make it "cute". FAST will be right behind them.
Anybody know any "guys" who buy those "cute" covers for their cellular phones? (ok.... maybe a few....I like em too)