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Web Directory Sites expanding

Web Page Listings push down

11:22 pm on Jun 30, 2003 (gmt 0)

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WebmasterWorld Senior Member 10+ Year Member

joined:Aug 24, 2000
votes: 5

High tickets search terms flood the Web Directory Sites (LookSmart) with bizrate, dealtime, and other high budget sites using the Big Business Listing Program that allows for multiple listings within one url.

Now that LookSmart will allow multiple listings for the same site under the Small Business Listings Program, be prepared to see Web Pages (Inktomi) referrals to decrease.

Terms that are related to products that sell over $50.00 will be the first to be fall.


6:15 pm on July 1, 2003 (gmt 0)

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WebmasterWorld Senior Member jeremy_goodrich is a WebmasterWorld Top Contributor of All Time 10+ Year Member

joined:Aug 4, 2000
votes: 0

Hm, thanks for the heads up. Seems a bit odd in some ways, that since those 'compare services' actually compete on a lot of the keywords that you, as a merchant, would want, why would you pay them & potentially increase your own CPA? (cost per acquisition).

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