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For my second keyphrase the index page shows up at #4, showing the new title which includes keyphrase #1, 2 and 3.
For the third phrase the index page shows up at #12, showing the same title with phrases 1, 2 and 3. Same page, simply www.thissite.com.
For the main keyphrase it finally shows up at #62! Same page, but showing the old title which doesn't have any of the key phrases.
Is this normal? Could anyone explain?
We did not pay for inclusion. Thanks!