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I have been on Google Ad Words & Overture, and the ROI for the last week or so has been horrible. I was thinking about the Inktomi Index Submit service. How does this service compare to either Google Ad Words or Overture?
Any help would be great.
The Index Connect submits your entire web site and refreshes each page on a 48 hr basis. Its CPC format. Here are the details that I had pulled from the Inktomi site:
To win a customer, you must draw a prospect to the right page-not just your home page.
Inktomi Index Connect can present your entire catalog of products, services, and premium content through leading search portals. This offers your most relevant pages to a large, qualified audience and helps customers find you-not your competitors.
Index Connect makes search marketing easy and effective.
You can control which pages are added to or removed from the search index at a given time.
Automated Submissions via XML data feeds or URL lists can reduce submission time by 90%.
A 48-hour refresh cycle keeps your content up-to-date on major portals.
Tailor your content for up to 30 global regions with our geotargeting program.
Detailed click-through reports provide rank, query volume, and keyword capture.
Index Connect participation includes a free one-week trial, featuring data integration consulting, keyword analysis, and conversion assessment.
Inktomi and its partners work with you to develop search strategies and provide optimization services.
Large sites work with a dedicated account manager.
INDEX CONNECT BENEFITS
Index Connect is the leading paid inclusion program for large sites.
Present your product catalog and valuable content to an audience unmatched by other paid inclusion programs.
Generate higher conversion rates by delivering prospects directly to specific, truly relevant product pages.
Guarantee that your most important pages appear in results for related product queries.
Monitor the performance of your indexed pages and optimize as desired.
Pay only for the traffic you receive.
Receive 24x7 technical support via phone, email, and Web.
Anybody know if this is a good service to use?