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I hope they do make a comeback, but they really do have to get rid of some of the adverts, and make it more user friendly and oh yeah, sort their Algo out so they return relevant results.
But as with any internet business (apart from yahoo) I wish them the best of luck.
Dazz
AV will only appear back on the radar if it matches the industry leaders for freshness, relevance and traffic volumes. Until then, I will give it as much thought as I do other underperforming engines. None.
10% here, slight boost there - so what? AV needs BIG changes before the internet community will take it seriously again.
I always had fair ranking on AV, just no traffic. Lately I've noticed ranking improved (slightly) for a few pages. This is adding up to 20 or 30 referrals per day. Sure wish they would clean off the BS from their page and just deliver search results like they once did.
Most increase i see from aol search and msn
This is kinda strange. The moment i got pr 0 in gogole all traffic from msn,aol,AV etc increased, few of them i was not even IN before. I welcome new players back (in my case), it was about time. I already draw cross on AV but now i have ALL my pages in their index :)
Jon
If they were to make a comeback in terms of traffic, we may find our own referrals multiplying as well. We are getting around 50-60 a day now, from around less than 10 6 months back. Now if the number of av users increased by 5 or even 3, thats a respectable number.