Just took a quick look at MSN and a page that was ranking 1-3 for the last 8 months is suddenly at #60. Coincidence that now I'm not paying it gets dropped down, or has their algo really changed since they went into the tailspin (As he pulls his CC out and goes back on the "I'm not payin" stance).
Where I come from they call this a "contribution" but in other places it's close to ......