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Perhaps this is why Yahoo! dropped out. But if it were, I'm sure other would have also?
Any comments? Suggestions? Predictions?
OH I tried to edit last post, but it said I have the wrong password.
I posted an article in here somewhere that said Yahoo only accounted for 2 percent of INK's income --I was shocked at that low number. BUT, I think it answers part of your question. If Yahoo only accounts for 2%, then all the rest of the partners combined probably account for another 2 or 3 percentage points --hardly worth changing your business plan to accommodate them.
"Powering Internet search, once the mainstay of Inktomi's business, now makes up only 30 percent of the company's revenue. And while revenues from its search business are still growing 136 percent annually, the rest of Inktomi's business, network applications, is 265 percent larger than a year ago. Peterschmidt expects that business to have a 300 percent compound annual growth rate by the end of the year."
The success or failure of the paid listings business plans will take a year or more to show up. Surfers will make the final decision. If they are satisfied with the results they get they'll become loyal to whichever services hook them.
- yahoo no more.
- Hotbot gets some results straight from direct hit.
- Iwon now getting some from ask jeeves and reducing hits to ink.
- Msn getting most from itself, direct hit, various directories and reducing hits to ink.
- anzwers now focusing solely on .au domains - same with canada.com and .ca.
- AOL now pulling from goto and the ink slide will continue.
- meta search engines now being paid to run other search engines results. (from goto, find what, looksmart). No major ink outlet at major metacrawlers (again, exposure reduction).
Where is there a major search engine that is using pure Ink results? There isn't one that I can see left.
Aol and Iwon would be the closest, but AOL is going to Goto and I'm sure ink's cut will decrease by atleast 75% there - Iwon is pulling more and more from ask jeeves - they'll continue to do that since ask jeeves is paying them according to some reports I've read.
Ink has taken it in on the chin this year. I've tried to find the numbers from their own data, but all we can do is give it a best guess: I'd guess the number of searches performed via ink this year is off 90% from its high in January.
With all that, I'm sure Ink is shopping itself at a much cheaper rate than it used to (I've heard 10 searches to the penny or less)
Pay for spidering? No guarantee return? Not me at this time.
Bearing in mind most of the major SE's partnered with Ink. are locked into long term contracts, I think we are stuck with the results from Ink. as they are right now for a while. I dont think the top brass at Ink. are too bothered about not delivering the freshest results while MSN, AOL, GoTo, HotBot, etc are continuing to forge links with each other and parnerships with various others such as LookSmart and Direct Hit.
I suspect that the SE's will be demanding that Ink. either start delivering fresher results soon or they won't be renewing their contract next time round, I suspect the latter will happen anyway. re: Yahoo.
Looks very much to me like getting into Inktomi's core DB is going to be less useful to us in the future anyway.