Gotta love the timely value of webdev/SEO conferences:
Rand Fishkin will kick things off with his opening keynote, “Google: From Everyone’s Search Engine to Everyone’s Competitor”.
another sneak peek at the SMX East agenda [searchengineland.com]
Nothing like being a decade behind the curve...
I have been bemused by the inability of such conferences' usual suspects to speak to the cutting edge (never mind bleeding edge) of webdev since almost 15 years ago. Regrettably it has gotten worse over time with conference lag increasing from a year or three to five or ten.
As PubCon was the first and set a rather high bar back when it might be worth their cutting that lag differential so as not be as continually 'surprised' by known (at least outside of most/all the usual suspects and the webdev/SEO bloggerati) existing, often long standing, transitions . And having the gall to call them 'new'.
Webdev conferences, as currently constituted, are great for networking, good for describing what was hot in the past ('the emperor's new clothes') as state-of-the-art, fair at pointing out what (probably) works in the now, and bl**dy offal at readying their audiences for the future.
It doesn't need to be this way.
Of course the Google for traffic and Google for revenue masses seem to to love it.
As do the increasingly irrelevant tool makers for the above...
Nudge nudge wink wink.