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Paul Baran is best known for the idea of "packet-switching," in which data is bundled into small packages and sent through a network. Baran outlined the concept while working on Cold War issues for the RAND Corporation in Santa Monica in 1963 and 1964.
The son said his father recently shared a paper that he wrote in 1966, speculating on the future of the computer networks he was working on.
"It spelled out this idea that by the year 2000 that people would be using online networks for shopping and news," he said. "It was an absolute lunatic fringe idea."
I'd like to see that paper he wrote.
"This paper was presented at the American Marketing Association Winter Meeting, 27 - 29 December 1967, Washingon, D.C."
Download page: Some Changes in Information Technology Affecting Marketing in the Year 2000 [rand.org]
Link to the actual PDF version [rand.org]