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When someone as influential as Sen. John D. Rockefeller IV requests your presence at a hearing, Washington insiders know it's more of a summons than an invitation.
So for two hours on the morning of April 29, Microsoft, Facebook, the Federal Trade Commission, and experts from academia, think tanks and privacy groups dutifully came to answer questions about children's online privacy.
But another invitee, Google, the biggest online company of all, was a no-show.
Google declined to comment on Rockefeller's hearing last month. Whether its no-show was an honest oversight, an effort to avoid public questioning at a sensitive time or a deliberate slight, the senator was not pleased.
Shouldn't major companies, such as Google, show up to these things when invited?