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United States Internet users conducted 2 percent fewer searches in October 2008 than the year earlier, but used Google more often for those searches, according to data Nielsen Online released Tuesday.
The total number of searches decreased 2 percent to 7.78 billion for the U.S., Nielsen said. Google's searches increased 8.1 percent to 4.76 billion for the month, giving the company a 61.2 percent share of the market.
Yahoo's searches declined 12 percent annually to 1.31 billion and Microsoft's declined 19 percent annually to 89 million, Nielsen said.
comScore Puts Google at 63.1pct [businessweek.com]
Google held a 63.1 percent share of the U.S. search market through October, up from 58.5 percent in the previous year, according to comScore. Yahoo ranked a distant second at 20.5 percent, down from 22.9 percent a year ago, while Microsoft's share stood at 8.5 percent versus 9.7 percent in October 2007.
This list features the top 4 leading search engines based on US Internet usage, ranked by volume of searches for the 4 weeks ending October 25, 2008.
Hitwise US - Leading Search Engines - October, 2008
If a new search engine was launched tommorrow and it managed to get packaged with firefox they'd be the default engine on over 50% of computers within a couple of years.
The numbers don't say much about any of the companies anymore really.
With firefox being the browser of choice
Not for my users. About 65 percent are using IE, followed by 23 percent for Firefox.
Chrome is at roughly 1 percent, but it's worth noting that:
1) Chrome is technically in beta, and...
2) Chrome isn't about browsing; it's about making "cloud" applications faster, more reliable, and free of unnecessary browser trim.
Anyway, what do Chrome, Google applications, and "crapware" have to do with Google's share of the U.S. search market? The key takeaway in this thread is pretty simple: Google increased its share of the U.S. search market, while Yahoo and Microsoft lost market share. You can rant all you want about Google's "shlocky crap" or rail against Matt Cutts, but that doesn't change the numbers or what those numbers tell us about the search market.