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Yahoo! Inc. handled a larger chunk of U.S. Internet searches last month while Microsoft Corp. lost market share, according to researcher ComScore Inc.
Yahoo had about 20.2 percent of queries in September, up from 19.6 percent in August, Reston, Virginia-based ComScore said today in an e-mail. Microsoft's share fell to 8.5 percent from 8.9 percent. Google Inc. handled 62.9 percent, compared with 63 percent in August.
I bet this guess work cost Google's stock a few points today... what a world we live in... ;-)
BTW - If G is on its way out, I'm switching to Cull.
Hitwise US - Leading Search Engines - September, 2008
71.16% - www.google.com
18.06% - search.yahoo.com
04.22% - search.msn.com
03.63% - www.ask.com
I'm not real sure about that msn percentage and if it includes live. Usually their full report states that the percentage includes live, this one does not.
Either way, I've tracked the progress of market share over the past 24 months. Google have slowly gained percentage points during that time while the others have slowly lost. If you look at the overall picture, the others are dying a slow death. :(
In 2006 October Hitwise reported that Google had 60.94% of search volume.
As of 2008 September, they are now reporting 71.16%.
In 2006 October Hitwise reported that Yahoo! had 22.34% of search volume.
As of 2008 September, they are now reporting 18.06%.
In 2006 October Hitwise reported that MSN/Live had 10.72% of search volume.
As of 2008 September, they are now reporting 4.22%.
In 2006 October Hitwise reported that Ask had 4.34% of search volume.
As of 2008 September, they are now reporting 3.63%.
I know, I know...
"Lies, damned lies, and statistics"
The suspicion has to be that either the figures are not what we think they are or someone, somewhere is getting a massive backhander to inflate the Yahoo figures. Possibly someone like AOL uses Yahoo as their search engine? That might explain the difference.
I'm in the UK, so cannot comment on US figures, but Google has massive market share here. I would rather be #10 (maybe even page 2!) on Google than ranked #1 on Yahoo or Ask.
In fact, apart from my very very top keywords, I don't even know where I rank on Yahoo. And I've never checked Ask.
Anyone else as, er, focused (not to say blinkered) as me?
WebmasterWorld subscribers could each month submit search percentages from their sites, adding information like site location, site target market location, owner location. We could then calculate an average for all submitted sites.
Of course it wouldn't be accurate, but it might be at least as accurate as ComScore and Hitwise's data. And at least we'd know where the figures come from.
That's not such a bad idea. I am sure the combined searches of all of our websites, although not significant in terms of overall searches, is certainly enogh to form a large enough sample group. :)
That's not such a bad idea. I am sure the combined searches of all of our websites, although not significant in terms of overall searches, is certainly enough to form a large enough sample group. :)