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This Monday readers of New Hampshire’s Valley News were surprised to see the paper's name spelled "Valley Newss" on the front page masthead.
[telegraph.co.uk...]
Uniqueness, that's the key! ;)
Maybe you can help keep the bottom of the A.T. in Georgia. Someone wants to move it over to Alabama...
Back on topic - Oops! The editor may 'sure feel silly', but I bet someone there gets reassigned back to delivering copy.
A prosecutor pointed out to me once that my letterhead said J. Michael Mullis, Trail Lawyer.
Maybe the typesetter had to much to drinkss...
[edited by: LifeinAsia at 6:23 pm (utc) on July 25, 2008]
Trail Lawyer
it's not like they typeset that every day from scratch, is it?
Yeah, I didn't understand that either.
Makes sense..on the lines of 'ambulance chasers' which is what lawyers are called, often!
If you don't understand the difference between a personal injury lawyer and a criminal defense lawyer, I guess it makes sense. :)
..and I thought all lawyers had to be thick skinned
Well, you know what Will Rogers said.
When the project was published - and sent to all their members - they were somewhat miffed to learn that the project espoused the values of complimentary medicine!
Years before that, when I first got into the world of publishing, I worked on a drinks trade magazine. At that time Foster's lager was advertising extensively in the UK. They took a series of ads on our front cover and the visuals, which sought to emphasis their Australian "down under" heritage, showed a pint of lager upside down.
Our printers took it upon themselves to turn the ad around, so that the pint of lager was the right way up. Unsurprisingly the client wasn't best pleased. By way of recompense we said we'd run the ad again, free of charge.
The next issue comes back from the printers and guess what? Yup, someone had once again decided that the beer should be the right way around and not upside down...
Syzygy
