Welcome to WebmasterWorld Guest from 50.17.16.177

Forum Moderators: incrediBILL & lawman

Message Too Old, No Replies

Hello Kitty turns attention to young men

     
7:45 pm on Dec 28, 2007 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member

joined:Dec 28, 2004
posts:1081
votes: 0


TOKYO - Hello Kitty is no sexist.

The cute cuddly white cat from Japan's Sanrio Co., usually seen on toys and jewelry for girls and young women, will soon don T-shirts, bags, watches and other products targeting young men, company spokesman Kazuo Tohmatsu said Friday.

"We think Hello Kitty is accepted by young men as a design statement in fashion," he said.

The feline for-men products will go on sale in Japan next month, and will be sold soon in the U.S. and other Asian nations, according to Sanrio.

The usual bubble-headed shape of Hello Kitty was slightly changed for a more rugged, cool look to appeal to men in their teens and early 20s.

Associated Press [news.yahoo.com]

The apocalypse is here.

7:53 pm on Dec 28, 2007 (gmt 0)

Moderator from US 

WebmasterWorld Administrator lifeinasia is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Dec 10, 2005
posts:5550
votes: 24


Parents- save the $36 from a Hello Kitty shirt and just give your son a free sign asking people to please beat the cr*p outta him!
7:54 pm on Dec 28, 2007 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member

joined:Dec 28, 2002
posts: 1763
votes: 0


Hello Kitty was slightly changed for a more rugged, cool look to appeal to men in their teens and early 20s.

They're probably looking for ideas on how to make Hello Kitty appeal to "rugged" young men. Any suggestions?

How about free Sponge Bob back pack with every purchase?

12:20 am on Dec 29, 2007 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member

joined:Oct 22, 2003
posts:1260
votes: 0


Hmm. Do young men like young cats?
12:27 am on Dec 29, 2007 (gmt 0)

Moderator from US 

WebmasterWorld Administrator lifeinasia is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Dec 10, 2005
posts:5550
votes: 24


Well, if they spun off a new brand using a different word for "Kitty" (yet same meaning on one level), I could see THAT taking off among young men/boys.
2:34 am on Dec 29, 2007 (gmt 0)

Junior Member

10+ Year Member

joined:Jan 22, 2005
posts:195
votes: 0


Lose the bow, and give "him" a mouth. Regardless, watch it test the axiom, "any publicity is good publicity."
This is a... bold...? risk for such a long-established brand.
12:38 pm on Dec 31, 2007 (gmt 0)

Preferred Member

10+ Year Member

joined:Oct 1, 2004
posts:607
votes: 0


Aaaaaargh. Aaaaaaaargh. There is too much Hello Kitty in the world. And it is spreading like a virus.