3 Ways to Protect Your Trademark From Poaching in the New gTLDs

ICANN's statement regarding how to protect your trademark or brand from cybersquatting

[Webwork]

[blog.icann.org ]

Rights protection was of key concern when forming the New gTLD Program. ICANN met extensively with IP experts and community members to determine how to support trademark holders faced with the largest expansion of the DNS, ever. The meetings resulted in a 3-pronged approach that provides rights holders with proactive and reactive means of blocking potentially infringing uses in the New gTLD Program. Rights Protection Mechanisms, as they’re collectively known, include the Trademark Clearinghouse, Uniform Rapid Suspension System and Trademark Post-Delegation Dispute Resolution Procedures. So, how can a rights holder take advantage of these advanced New gTLD Program mechanisms? (Read their statement ;) )

[Tonearm]

1. Submit Your Mark to the Trademark Clearinghouse

Who should do this?

[bill]

If you have registered trademarks the Trademark Clearinghouse would be a relatively affordable way to qualify for Sunrise periods and to be notified if anyone is planning to register your marks.