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Any thoughts on marketing this (paid) niche directory to suppliers/vendors?
I was thinking about googling vendors, then doing a direct mail piece. Anyone have any success doing this? Or direct telemarketing?
Other ideas that work?
I've got one directory in my niche targetted at wholesalers. Retailers can sort by manufacturer to get a list of wholesalers,i.e. if they were looking at computers they could find a list of places to buy wholesale HP laptops or Toshiba laptops or IBM laptops, or whatever. Kind of an obvious type of directory, but there's really nothing like it in my industry.